Filiana Stefanakaki & Dimitra Stefanakaki, The Greek Designers leaders stamp

The Greek Designers is the first curated online platform to promote globally products of contemporary design inspired by Greek history and culture. The mission is to make Greek identity widely known through timeless design products, selected on Concept Store.

Transcript

Our involvement with Architecture and Design has as a common denominator the search for a central idea, a concept behind every new project.

The mission of Τhe Greek Designers is to make the Greek design identity widely known through quality Greek design products.

Our motto is “Discover the concept story behind the creation” and is basically what signifies the creations of Greek designers in our platform. Our platform invites people to discover the Greek history, behind various products of high aesthetic value and outstanding Greek identity.

We choose the designers we work with, based on aesthetics, concept, design concept and the general philosophy of each brand. In that way, we establish the common identity and aesthetic, which our products want to express.

The audience we are addressing is aware of the quality standards and recognizes the identity and the philosophy that we stand for.

The competition from major multinational companies is dealt with, by the fact that our platform features unique custom made products, unique in design and aesthetics, which can hardly be found on similar platforms.

Our goal is to create a brand name behind the name “The Greek Designers” and to continue expanding worldwide.

Our company supports the exposure of Greek designers and promotes their products both in Greece and abroad. As a result, the local economy is boosted by an increase in exports, not only of products but also of culture.

Greek businesses have to be more extroverted, to use the internet as a means of promoting and exposing their products, in order to open up to new markets and gain share in the global market.

A milestone for The Greek Designers was the invitation made to us by the representatives of the Biennale Architecture in Belgrade, for the introduction of Greek designers within the Designers Week in December 2017.

Europe and America are already solid markets for exporting the products of The Greek Designers. By observing an increase in the sales from Asian countries, we are interested in exploring the possibility of expansion in these countries as well.

I am Filiana Stefanakaki, co-founder and creative director of The Greek Designers.

I am Dimitra Stefanakaki, co-founder and creative director of The Greek Designers

Credits

  • Direction/Post Production: Panos Tsirozidis
  • Camera: Dimitris Zografakis
  • Production Co-ordination and Interview: DigitalWise – Niki Oikonomopoulou
  • Texts & subtitles: Niki Oikonomopoulou
  • Project Manager: Kyriaki Kostolidou