Manolis Vassilakis, Vassilakis Estate leaders stamp

Since 1865, the Vassilakis family has produced extra virgin olive oil on their estate in the Mirabello region of Crete, one of the area’s first olive producers. The current Vassilakis generation took over in 1980, preserving time-honored cultivating and harvesting methods that respect the environment while investing in state-of-the-art extraction, standardization, and storage facilities, all of which ensure that Vassilakis Estate olive oils’ superior taste and nutritional values are brought fresh to your table. Other Vassilakis Estate produce includes a unique olive “Mouratolia”, known locally as the “queen of the olive oils” and “Tsikoudia”, a traditional Cretan spirit distilled from grapes.

Transcript

People believe in what they do and in order to achieve something nowadays you have to believe in it

This is a family business that had stopped functioning for some years, and I found myself in the right moment to revive it again in 1980.

The products we produce are olive oil, various types of olive oil, as well as “tsikoudia”.

You won’t find our products at the supermarkets, you can find them at well-chosen shops, at people who believe in quality, which we produce in our business.

For me, the main reason for producing a quality product is that the people who work for it, must love what they do.

It is essential that the producer does his job properly.

In recent years, we have been organizing guided tours at our olive press, as we are very interested in promoting our products abroad.

We also participate in major exhibitions abroad, namely in France, in Germany at ANUGA.

Crete’s production, I think, is self-sufficient in everything, as long as we, the tourism businesses, the producers and the farmers have as an aim to co-work all together.

People believe in what they do and in order to achieve something, nowadays, you have to believe in it.

I believe that the most important moment in my life was when my children and I decided to move forward in this family business that exists since my grandfather.

I am Manolis Vassilakis, I am the founder of the company under the distinctive title Vassilakis Estate.

Credits

  • Direction/Post Production: Panos Tsirozidis
  • Camera: Dimitris Zografakis
  • Production Co-ordination and Interview: DigitalWise – Niki Oikonomopoulou
  • Texts & subtitles: Niki Oikonomopoulou
  • Project Manager: Kyriaki Kostolidou

The interview took place in the context of the thematic presentations and actions implemented by LoveGreece.com, aiming to promote the image of Greece abroad, through the faces of charismatic Greeks who signify the outward-looking Greece.

We warmly thank Minos Beach art hotel for its kind hospitality and for its contribution to the video shootings.
minosbeach.com