Nikos Douloufakis, Douloufakis winery leaders stamp

Douloufakis winery is located at the village of Dafnes, a few kilometers south of Heraklion, Crete, amongst typical vineyards. Like all other wineries of Crete, Douloufakis winery, constantly striving to highlight the quality of Greek wines all over the world.


I go into wine since 1992: the year that I have completed my studies on oenology in Italy. I belong to the third generation of winegrowers, and I am coming from a historical Cretan vinery in Daphnes, a traditional village located out of the city Heraklion, at the foothills of the mountain.

At the moment I am growing 160 acres of private grapevines which are expanding every year.  My goal is the production of wine of high quality, the exports and the focus on local varieties.

In my opinion, the quality of wine has to do exclusively with the quality of the grapes

By keeping the quality of vineyards and grapes high, a good wine expert will be able to turn them into wine of high quality.

The fact that the rapid increase of quality of Greek wines has been taken abroad, creates an image for Greece. This image driven by the export of wine, is very important for Greece and for the rest of Greek products

This job has an advantage and a disadvantage. The disadvantage is that it’s a very exhausting job. The advantage is that it’s never boring, because all of us the wine experts and the wine producers are restless. We are always alerted and we always prepare new things or we are making experiments.  For example now I am ready to start planting new grapes. Another advantage is that we are turning to old generation production methods using our current know-how. For example I am placing wine in old jars just like my grandfather did.

I am Nikos Douloufakis, I am wine grower, wine expert and wine producer, and I own a vineyard located at Daphnes a small village out of the city Heraklion.


  • Direction/Post Production: Panos Tsirozidis
  • Camera: Dimitris Zografakis
  • Production Co-ordination and Interview: DigitalWise – Niki Oikonomopoulou
  • Texts & subtitles: Niki Oikonomopoulou
  • Project Manager: Kyriaki Kostolidou

The interview took place in the context of the thematic presentations and actions implemented by, aiming to promote the image of Greece abroad, through the faces of charismatic Greeks who signify the outward-looking Greece.

We warmly thank the Life Gallery athens hotel for its kind hospitality and for its contribution to the video shootings.